Why Web Design and SEO is a market worth exploring for your business
By Elliot McHugh
Not focusing on your SEO is like winning the lottery buy never claiming your ticket.
Did you know that 90.88% of pages are invisible in Google search? That means all of those pages get no organic traffic! So many businesses across many different industries don’t pay attention to their online presence – let me tell you why you should be focusing on web design and SEO services…
- Good SEO for your website helps to get your brand more recognised
By focusing on SEO for your business, you are more likely to rank for a range of keywords on Google. In doing so, more people will land on your site and read about your business. Ultimately, web searchers are looking for someone to solve their problem. If you can do that, people will return to your site, and some will even tell their friends about your business or brand. Remember when twitter started? Everyone was talking about it!
- A well organised website helps people to find exactly what they’re looking for and drive growth for your business
Have you ever searched a website for ages, only to go around in circles and not find that thing you’re looking for? Yeah, it’s not fun, and the main reason why people leave your website. That’s why it’s important to use a proper web development agency with a thought-out web design process.
- Localised SEO is a must
Focusing on localised SEO can be a real game changer, particularly for startups looking to get their feet off the ground. Everyone likes a local company, right?
By focusing on attracting online customers nearby, your brand identity becomes more widely known within your community – this can be a real bonus for new businesses. As a web design agency in London, EJM Web designs can help you focus on localised SEO by optimising your content and creating backlinks relevant to your local area. If you don’t have a website, we can build you one at an affordable price. Send us an enquiry or give us a call on 0208 054 0555.
- Having a fully optimised website can help to boost your credibility as a brand
Establishing your business online shows others that you specialise in a particular niche – you are the company that offers ‘x’ service. For example, let’s say I search the term ‘web designer in London’ on Google. If my business ranks in positions 1-3, it’s telling the web user that those three businesses are the ones most likely to solve my problem. Have a look at the chart below which explains the average traffic share in correlation to Google page rank.
5. Your top competitors are stealing your business and you might not even know it
If your competitors are focusing on SEO, they might be taking your customers without you even knowing! To get a slice of the business they’re getting, you’ll want to think about doing SEO for your business.
So that’s it – the top 5 reasons for focusing on your brand’s online presence. If you need a website or want to put more focus on your SEO, we are a web design company in London that offers affordable web design to all businesses, whether it’s a new start-up or an established business, we can help. Get in touch below or call 0208 054 0555 for more information.